Project Brief:
Soarin is a fictional small business designed to assist customers with online ordering. The app was created with a focus on accessibility, usability, and an engaging user experience. Soarin embodies vibrant and versatile branding that supports seamless functionality across various platforms and mediums, ensuring a cohesive identity.
Soarin is a fictional small business designed to assist customers with online ordering. The app was created with a focus on accessibility, usability, and an engaging user experience. Soarin embodies vibrant and versatile branding that supports seamless functionality across various platforms and mediums, ensuring a cohesive identity.
Solution:
For this conceptual project, I developed a bright, eye-catching brand identity and an intuitive app prototype for Soarin. The UX design emphasized a consumer-focused hierarchy, with zoomed-in product visuals and large, easy-to-read text to enhance the user experience. The branding and design system were crafted to maintain flexibility and impact across multiple applications, from digital interfaces to marketing collateral.
For this conceptual project, I developed a bright, eye-catching brand identity and an intuitive app prototype for Soarin. The UX design emphasized a consumer-focused hierarchy, with zoomed-in product visuals and large, easy-to-read text to enhance the user experience. The branding and design system were crafted to maintain flexibility and impact across multiple applications, from digital interfaces to marketing collateral.
Services:
Brand Identity, UX Design (Figma), Print & Packaging Design
Brand Identity, UX Design (Figma), Print & Packaging Design
